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No More Brushing Battles.
Even for kids who resist.
Make brushing, flossing, and dentist visits something your child looks forward to.
My Friend Toothy Toolkit
A simple, play-based system that helps kids build positive brushing habits and feel confident and prepared for dental visits through storytelling, comfort, and routine.
4.9/5 from 100+ happy families
As Seen on Dragons’ Den
Dental Hygienist Approved
Recommended for All Ages
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“No more whining or reminders… it’s just part of their day now. Total lifesaver!”
— Verified Buyer
What’s Included
• 1x Toothy Comfort Plush (White)
• 1x A fun, engaging storybook that encourages healthy brushing habits and stress-free dental visits
• 1x Mirror Cling for daily brushing reminders
Make brushing easier and dentist visits less stressful with the My Friend Toothy Toolkit
✔ Encourages daily brushing and flossing
✔ Builds positive, lifelong oral care habits
✔ Helps ease dental anxiety through familiarity and comfort
A simple brushing routine you can start right away!
• Read the fun rhyming storybook together to introduce healthy brushing habits
• Use the mirror cling as a daily reminder to brush and floss
• Make Toothy part of your morning and bedtime brushing routine
Plus, the Toothy plush features a special Golden Pocket to hold lost teeth for easy, magical Tooth Fairy moments!
"As a dental hygienist, I love how My Friend Toothy® makes dental visits easier and helps bridge the gap between the dentist and home, making brushing and flossing easier for kids."
— Shannon Maitland, RDH
Frequently Asked Questions
Q: How does the mirror cling work?
A: The mirror cling is fully removable and leaves no residue. It acts as a simple daily reminder for kids to brush and floss.
Q: Will this help with dental anxiety?
A: Yes. Toothy provides comfort and familiarity, helping kids feel more calm and confident during brushing and dentist visits.
Q: Where do I put my child’s tooth when they lose one?
A: Place the clean tooth inside Toothy’s Golden Pocket so the Tooth Fairy can collect it.
Q: Can I purchase items individually?
A: Yes. The Toothy plush and storybooks are available individually, but most families choose the toolkit for the complete experience.
Toolkit #1: Dental Visit Edition